Right now, you can get 950Pd for about $13 per dwt or about $8.36 per gram. 14k nickel white gold goes for nearly DOUBLE that amount of money at $25 per dwt or about $16 per gram. Of course 950 palladium is a bit lighter so theres even more benefit to the switch. Dazzle your customers with beautiful jewelry at price point guaranteed to appeal these days!